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The #1 thing your business should do now!

If you're a small business owner, attracting customers is the lifeblood of your success. Competing with large franchises and corporations for customer attention can be overwhelming. You need to master Google My Business. Google My Business was launched June 2014 and is quickly becoming the most efficient tool available to a small business owner.It ...
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How Much Should I Spend on Marketing?

Almost every client we have asks this universal question! To understand the recommendation, first, let's define the term "marketing budget." Your marketing budget refers to all costs for marketing, advertising, public relations, promotions, printing and anything else you might blanket under that very wide-cast net called 'marketing' on a day-to-day...
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Inviting the Client into the Design Process

Design works best when the creative team and the client work hand in hand.  The real truth from a real designer. Saturday. The most glorious day of the week. The day you look forward to most after a week of hard work. But as you look around the house, you see a pile of laundry threatening to topple over like a game of Jenga, and your Yorkie ha...
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You asked. We answered!

Questions asked by real Boerne business owners during a social media breakout at the 2019 Boerne Business Conference.

Earlier this year I had the honor of being a keynote speaker to over 100 women at the HCWIB (Hill Country Women in Business). As a guest of Laurie Broesche and the Boerne Chamber, this event was one of the highlights of my year. Why you ask? When you have a large gathering like this and the first one or two questions break the ice, you really get to hear from people’s hearts as to what keeps them up at night with regards to growing and sustaining their business.

So, when we attended this year’s Boerne Business Conference, it was fun to be a fly on the wall during the social media class breakout to hear what questions would arise on one of the hottest topics in marketing.

Question 1: How can I integrate all my social media sites?

Great question! One of the most time consuming tasks for any business is bouncing back and forth between dashboards trying to make the most sense of incoming data. Is the ad working or not? Am I getting likes? Are people responding positively or negatively? Did I respond to that comment?

It is maddening…until now. Earlier this year we debuted a new social media management platform for all of our clients. This plug and play dashboard will integrate ALL of your social media sites plus your blog plus your analytics into one simple-to-use dashboard. Meaning you no longer need to bounce between Facebook and your computer – your phone and Twitter. The dashboard allows for real-time, live results…and the best part is you can schedule posts, comment, view analytics and so much more – all from one place! Our dashboard even allows you to schedule posts to your Instagram business account.

Question 2: How can I measure success?

You must ask yourself – what does your business define as success? Here is one example to put this question into perspective. One of our local golf courses hosted a 4-person themed golf tournament earlier this summer. Their goal and what they perceived as success, was to sale out the event, which would mean 140 golfers.

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Brand Matters

As search engine algorithms change and social media and smart phones play a more important role in search, what your brand says about your business is becoming increasingly important. When you're looking to drive more traffic to your business's website, it takes more than just an SEO campaign to be visible to your audience. Brand building as an imp...
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Local Search or SEO, which is best for me?

At Ten Peaks Media, we are seeing that most of our clients receive about 60% of their searches now on mobile devices and 40% on search. Every business wants to increase visibility across the internet. It is the most used and efficient way to reach people - from your local community to across the world.Do you ever wonder how digital marketing fits i...
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2019 Holiday Planning for your Facebook and Instagram boosted posts and events

Account Simplification How should you approach buying on Facebook? The goal should be to reduce the number of ad sets and let Facebook pool more conversions together and make better decisions for you based on customer engagement. By running too many ad campaigns, Facebook dilutes the data, thus actually hurting your ads. The goal should be less ads...
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Hiring a Problem Solver

It used to be that employers needed people to calculate; they no longer need this. What they need is people who think and reason. My wife, math and science teacher at Geneva School of Boerne, continually reminds our family that "math is everywhere." This is a profound statement and one that applies to any business of any size. The beauty of mathema...
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Is Video Marketing really that important?

Of all the media services we offer to our clients, the most common question I've been asked in 2018 still remains..."Is video really that important to my marketing plan?" Allow me to share some data with you and then let's see what conclusion you come up with to answer YES or NO to this question for yourself. Below is a compiled list of stats from ...
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Reputation Management

In today's connected society it is more important than ever to launch a program to encourage and increase on-line reviews and monitor and respond to customer feedback from all sites to insure you are actively engaged in your reputation management. Clients don't care about catchy taglines. They care about great service and experiences. When business...
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What is Geotargeting?

 Google now processes over 40,000 search inquiries per second, that's over 3.5 billion searches per day. Consumers increasingly look for quick, convenient and reliable answers. They are turning to their smartphones in ever increasing numbers. Whether searching for something on Google, looking for a nearby restaurant, or searching YouTube, you ...
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10 Peaks Media
215 West Bandera Rd
Ste 114-775
Boerne, TX 78006